Who we manage
The roster
Three artists we build from the ground up — sound, image, message and mindset. Book any of them for your show, stage or session.
We shape stars. We shift culture. From raw talent to recognised, respected professionals — culturally rooted and built to last.
Talent is everywhere. But talent alone isn't enough.
Too many artists get caught in the hype — posting songs, chasing followers, playing gigs for exposure — and still not owning a thing.
No real direction. No real structure. No forward movement. We fix that.
Push A Yute means exactly what it says — helping young, and not-so-young, creatives move from raw talent to recognised, respected professionals.
Three artists we build from the ground up — sound, image, message and mindset. Book any of them for your show, stage or session.
Records we've written, produced, engineered and pushed — under the Push A Yute label, distributed with VPAL Music.
Stages we build so artists can be seen, respected and remembered — from our own series to one-night showcases.
A Push A Yute production at Cafe Rosa — bringing the roster together on one stage with the poets and players who move the culture.
Featuring Dahvid Slur · Simone FruitTree · Chant · OJ tha Great · Lilanie · Joe Speng
Where sounds collide — genre-blending live sessions from the family and friends.
Roots, dub and word — a night made for the culture, heavy and warm.
Home-ground vibes — intimate sessions inna di yaad, up close with the artists.
Want the family pon your stage or your event pon this list?
Book a yute →Whether you're an act looking for a platform, or a promoter looking for the right act — start it right here.
Looking for an act for your show, event or session? Tell us what you're planning and we'll match you with the right yute from the roster — or the wider Push A Yute family.
More than management. Full creative direction, strategy, ownership and real industry development.
We work with artists from the ground up — developing sound, image, message and mindset.
We handle audio, visuals, storytelling and everything in between.
We distribute under the Push A Yute label and collaborate with VPAL Music for maximum reach.
Fuzed, Dub Love and In D Yaad are platforms for artists to be seen, respected and remembered.
We produce original content — short films, interviews, behind-the-scenes work and artist-focused stories.
CEO · Grammy-Nominated Engineer · Career Builder
Vivian Thomas is the founder and force behind Push A Yute Inc. He studied marketing, worked as an A&R, earned Grammy recognition as an engineer, and built one of the most respected creative ecosystems for Jamaican talent.
Merch, music and pieces from the yard — tees, prints and releases from the family. The shop is being built right now. Follow @pushayuteinc for the first drop.
We're not for everybody.
But if you're cut for this — and you know you have more to offer — this might be the team you've been looking for.
Book a yute →
Chantelle Lawes
Chant is one of the newest voices in the Push A Yute family — and one of the most magnetic. A dub poet and spoken word artiste, she works in the tradition where word, rhythm and riddim are one thing: when Chant touches a stage, the room goes quiet and stays quiet.
She's also a natural host — warm, quick and in command — holding down live events like Art & Art alongside the rest of the family.
Nothing released yet. That's not a gap — that's the ground floor. Catch her live while you still can say you saw her first.
Poetry sets, dub performance, event hosting — she carries it all.
Simone Dewar
Simone "FruitTree" Dewar is a spoken word poet and author. Jamaica files her under dub poetry — the island's name for the genre — but what Simone really deals in is truth, spoken plain and set against the riddim.
Her single "Pon Yuh Mind" put her voice on the map, the EP "Thoughts Uncut" deepened it, and the link-up "MORE" with Spragga Benz took it wider. Off the stage she writes — her book "Fruits & Truths" and journals live on Amazon — and the press has taken note, from the Jamaica Observer to Kaboom Mag.
Spoken word sets, dub poetry, readings and features.
Othis Newton
OJ tha Great is a reggae singer and deejay carrying a torch. Son of the yard's musical tradition, he honours his father's reggae legacy while forging a path that's fully his own — roots at the core, edge on the delivery.
Melody and gravel, conscious lyrics and stage command: from studio singles to live shows like Art & Art and The Sound Station, OJ brings the fire either way. His music lives everywhere you stream.
Full band or track sets, festivals, clubs and private shows.